Objectives: The objective of this project was to design a unique branding identity for the "Cool Cats Club" and feature their new design on multiple items to showcase a variety of campaigning.
Process: The process work for the Cool Cats Club involved creating an illustration of a sphynx cat as inspiration for their new brand. Various designs were then mocked up to effectively campaign the brand and attract new members. The focus was on incorporating the sleek and modern aesthetic of the sphynx cat to appeal to the target audience. The goal of the process work was to help establish a strong brand identity that reflects the club's values and mission. By combining illustration and design, a cohesive visual representation of the Cool Cats Club was created to resonate with current and potential members.
Materials/Mediums Used: I used Adobe InDesign, Photoshop, Fresco, and Illustrator to design logos, retouch images, layout design, and free mockups.